Privacy Policy
Effective Date: 2026
Introduction
Welcome to [Your Trading Name / Company Name]. We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act. This privacy policy explains how we collect, use, process, store, and protect your personal data when you visit our website, request a quote, or book our mobile detailing services.
Our Contact Details
For the purposes of data protection law, we are the "Data Controller" of your information.
- Business Name: [Your Business Name]
- Postal Address/Base: [Your E2 Address or Registered Office Address]
- Email Address: [Your Contact Email, e.g., info@yourdomain.com]
- Phone Number: [Your Phone Number]
The Type of Personal Information We Collect
We currently collect and process the following information when you interact with our website forms, booking systems, or paid ads:
Identity Data: First name, last name.
Contact Data: Billing address, installation/service address (postcode and street details), email address, and phone numbers.
Vehicle Data: Vehicle make, model, registration number, and condition descriptions (necessary to quote and perform detailing/ceramic coating work).
Technical Data: Internet Protocol (IP) address, browser type, cookies, and usage data via tracking tools like the Meta Pixel and Google Tags.
How We Get Your Personal Information and Why We Have It
Most of the personal information we process is provided to us directly by you for one of the following reasons:
- To calculate a bespoke quote for our mobile detailing, paint correction, or ceramic coating services.
- To schedule, confirm, and execute a mobile detailing booking at your specified location.
- To respond to customer enquiries, questions, or support requests.
- To send you booking reminders, invoices, or marketing updates (where you have explicitly opted in).
Lawful Bases for Processing
Under the UK GDPR, the lawful bases we rely on for processing this information are:
Your Consent: You are able to remove your consent at any time by contacting us directly.
We Have a Contractual Obligation: We need your information to fulfill our service agreement to detail or coat your vehicle.
Legitimate Interests: We process technical data to analyze website performance, protect our site from fraudulent behavior, and optimize our paid marketing campaigns (Google Ads and Meta Ads).
How We Store Your Personal Information and How Long We Keep It
Your information is securely stored digitally on our protected booking software, emails, and secure servers hosted by Hostinger.
We only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including satisfying any legal, accounting, or tax reporting requirements.
Quote enquiries (No booking made): Retained for 6 months, then securely deleted.
Customer service records & invoices: Retained for up to 6 years following the completion of work to comply with UK tax law.
Who We Share Your Personal Data With
We do not sell your data. We only share your data with trusted third-party service providers required to run our business operations:
Analytics & Advertising Partners: Google Analytics, Google Ads, and Meta (Facebook) Ads to optimize marketing.
Invoicing & Payment Processors: Secure merchant platforms (e.g., Stripe, PayPal, or QuickBooks).
Your Data Protection Rights
Under data protection law, you have rights including:
Your right of access: You have the right to ask us for copies of your personal information.
Your right to rectification: You have the right to ask us to rectify personal information you think is inaccurate.
Your right to erasure: You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing: You have the right to ask us to restrict the processing of your personal information.
Your right to object to processing: You have the right to object to the processing of your personal information.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you. Please contact us at [Your Contact Email] to make a request.
How to Complain
If you have any concerns about our use of your personal information, you can make a formal complaint to us at [Your Contact Email].You can also complain to the ICO if you are unhappy with how we have used your data.
The ICO’s address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk
